ABOUT
A decade ago, after watching countless brilliant products stall for lack of pipeline, I left Microsoft and launched Bane Consulting Services. My mission: bridge the gap between technical excellence and consistent revenue for partners in the Microsoft ecosystem.
Having:
- • Guided developers on the Azure DX team to modernize CI/CD and launch with confidence,
- • Orchestrated nationwide roll‑outs of Office 365 and Canadian Azure regions for Microsoft Partners, and
- • Scaled a global ISV's Canadian arm from zero to seven figures in twelve months.
I now help Microsoft Partners and software developers surface leads, identify real sales opportunities, and grow pipeline—without hiring a BDR team.
As the founder of Bane Consulting Services Inc., I've built a repeatable outbound system that blends:
Smart Lead Surfacing
Based on Microsoft ecosystem triggers
LinkedIn Outreach
High-response personalized messaging
Email Marketing
Scalable campaigns into US & EU
Content Marketing
Strategic content that builds trust
With 15+ years in software sales (including on Microsoft's Partner and Azure teams), I know how to spot buying signals early and turn them into booked meetings.
Let's create opportunities before your competitors even see them.
Track Record
Azure DX, Microsoft
Helped 100+ software developers and ISVs streamline dev pipelines and accelerate go-to-market with Microsoft programs.
Partner Team, Microsoft Canada
Led national roll-out of Office 365 and supported Canadian partners as they adopted Azure when the new local datacenters launched.
Country Manager, Global ISV
Built Canadian division from the ground up, surpassing $1M CAD in sales within the first year across education, retail, government, and financial sectors.
Peter Sabapathy
CEO, Bane Consulting Services Inc.
Ready to Bridge the Gap Between Technical Excellence and Revenue?
Let's discuss how we can help your Microsoft Partner business grow pipeline and close more deals.